What do you do if you think you want to target mums but have no idea where to start?
What happens when you need specialist mum-marketing consultancy?
Where do you turn when you want to formulate a highly targeted mum marketing strategy or campaign?
MumPanel can help. We use the skills we’ve gained as a team of strategic level marketers to help you develop a direction and solid ideas to appeal to mums. From developing a comprehensive marketing plan to stepping in as interim marketing consultants.
In 2009 Lynne set up MumPanel to listen to the real voice of mums. We’ve spent the last 7 years growing, we now have a base of 20,000 voices, helping us uncover truths and deliver true independent insight. We’ve helped brands innovate, develop new products, hone their marketing strategies and get in touch with what mums really need.
But we know we need to reflect what’s happening in society and change too – and that means listening more carefully to the whole family – dads, grandparents and your extended family. And to recognise that fact we’re becoming The Family Panel (which MumPanel will be a part of).
We’re not forgetting mum – mums still remain at the heart of what we do but we’ll listen to those important influences in the family too.
So you can still sign up here to MumPanel and you will be part of The Family Panel or you can go onto our new The Family Panel site and join us there:
If you are a brand please come and see our new addition to the family at www.thefamilypanel.comClose